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However, it should be well understood that a client’s financial profile includes their risktolerance and their risk capacity. In this article, although we will be focusing on the latter one and why it is significant to determine your client’s risk capacity let’s first understand the difference between the two.
Different risktolerance and different business plan. And so I remember Quincy told me, if you think you’re in the music business, and you don’t own music rights, publishing rights, licensing rights. This was, so you had the 2008, 2009 economic crisis. I started seeing the muffler shop as a business.
But our belief is that this economic and profit environment is better than in the early 1990s, early 2000s, or 2008-2009 and therefore supports higher valuations. Insurance products are offered through LPL or its licensed affiliates.
And then people will feel licensed to say what they had shut up about. But we know, and this is what at least I wasn’t sufficiently alert to in 2008, that self-interested or malevolent types can use behavioral biases to manipulate people. Okay, and they are designed to help people deal with their cognitive limits.
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