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B2B Marketing Funnel: Fill Your Pipeline With More Leads & Sales

Steven J. Wilson

B2B marketing is more expensive, time-consuming, and complex than B2C marketing. A proper b2b marketing funnel could be the difference between a successful marketing campaign and one failing to deliver results. Read more.

B2B 52
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3 Key Advisor Metrics for Service Breakthroughs (From Lead Generation to Retention)

eMoney Advisor

Research across B2C industries, however, shows that the average referring client shares this word-of-mouth marketing message with 2.68 Some advisors even use this stat in determining what service tier a client should be categorized in to retain these super-connected clients.

Clients 101
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Fundamental Analysis Of CE Info Systems (Map My India) – Future Plans & More

Trade Brains

There are products for the B2C segment, which are MAPPLS and Kogo App, which create business opportunities for the travel commerce segment of the company. The company intends to leverage the B2C segment by investing in Gadget Space for better outreach and further improvement in Map My India. The order book stood at Rs.

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R R Kabel IPO Review – GMP, Details, Price & More

Trade Brains

The majority of its FMEG sales are B2C in nature. Talking about its product portfolio, it manufactures a wide range of house wires, industrial wires, power cables, special cables, fans, lighting, switches, and appliances. RR Kabel earns 71% of its income from the sales of wires and cables while the balance 29% comes from FMEG products.

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Yatra Online IPO Review – GMP, Price, Details & More

Trade Brains

The clientele of the company includes both B2B and B2C customers, allowing it to target India’s most frequent and high-spending travellers, namely educated urban consumers. The company’s strategy combines B2C and B2B to cross-sell to both business and leisure travellers in India.

B2C 59
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The Downfall of Dunzo? Ambani and Google-Backed Startup!

Trade Brains

Shutting down dark stores As per a few reports, it shut down 70% of dark stores, shifting its focus to the B2B unit, Dunzo for Business, from the business-to-consumer (B2C) unit, Dunzo Daily.

Startup 59
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How to Build a High-Performing Website with Andy Crestodina

Steve Sanduski

The key psychological barrier that both B2B and B2C sites have to account for. Also Learn: Where Andy and I fall on the question of whether your marketing should cast a wide net or zero in on a specific niche. How to blend the science of effective SEO and analytics with the art of engaging copywriting.

B2B 52