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The importance of getting women into financialplanning feels like it should go without saying. Unfortunately, we’re not quite there yet as a society, since as of 2022, the Bureau of Labor Statistics reports only a third of financial advisors are women. In 2022, nearly 42% of the externships participants were women.
What's unique about Lisa, though, is how, by digging deeper into an existing firm niche focus of Coca-Cola employees and talking extensively with employees there about their common needs and issues that affected their financial goals, she began to write whitepapers for them, which was so successful in building her reputation and expertise – (..)
On the financial advisor landing page of Simon Quick Advisors , they have included whitepapers to drive more leads, and the benefits of the guide are stated above. Spell it out for them in a way that is easy to digest so that they can see what they will be receiving by giving out their name, email address, etc.
Financial advisors have many options at their hands to solve it, from financialplanning and investment management services to fixed products such as annuities. Mettler is a CFP® certificant (INSERT LINK WHEN AVAIL) and he says that even the CFP Board passed a fiduciary guideline. About Gary Mettler.
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