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This sales technique involves asking a "negative" question such as, "Joining with a financialplanner can be a really scary jump to make, right?" One potential tool to address this challenge is a tactic called the "negative close". where the ideal response would be negative ("No, it's not scary! Let's do this!").
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By Jamie McIntyre, CFP It was pretty clear from the regulator that they didn’t want product to be the focus of what a financialplanner or financial advisor led with. So with that, the message was clear: Don’t lead with a financial product as the tool that is going to help someone.
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He’s taking the world by storm as an hourly financialplanner, not managing any assets just giving out powerful financialplanning guidance that clients love. Hourly planning is arguable the most transparent way to bill for your time, and this is why many advisors avoid it. He rarely gets questions on bills.
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