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The Latest In Financial #AdvisorTech (February 2023)

Nerd's Eye View

This month's edition kicks off with the news that the “financial monitoring software” platform Elements has raised $5 million in a seed-extension funding round as it seeks to establish a foothold in the rapidly growing AdvisorTech category of “advice engagement” tools designed to draw clients further into the ongoing (not just (..)

B2B 246
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Announcing IAR CE From Kitces And The Mid-Year State Of The Blog

Nerd's Eye View

Yet despite this – and perhaps even because of it – advisory firms are putting an ever-greater focus on financial planning in 2022, as a way to both show value to clients in the midst of difficult market returns, and, more broadly, to help clients navigate the current environment.

Education 244
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Top 10 Tips for Financial Advisor Marketing Campaigns

Midstream Marketing

Share important articles, industry news, and useful tips on financial planning. Always follow the rules for sharing financial information on social media. You can include polls and offer downloadable materials as well. This is why video marketing works well for financial advisors. Follow a regular posting schedule.

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5 Steps to Client Retention for Financial Advisors

Indigo Marketing Agency

To utilize this client retention strategy, go beyond mere financial advice by listening actively, showing empathy, and asking about client concerns, aspirations, and feedback. Host quarterly webinars where clients learn more about your firm, ask financial questions, and get real-time answers.

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Begin Your Digital Marketing Journey with a Strong Advisor Website

eMoney Advisor

Offering niche financial advice allows you to deliver as much value as possible to meet particular client needs. As a niche financial professional, you want your clients to know that you can customize their plan to meet their unique circumstances. Financial planning is a helping profession.

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How Advisors Can Use ChatGPT to Nurture Leads

Midstream Marketing

What is funny is if you put the following question to ChatGPT “Are you going to replace financial advisors?” They can also help clients navigate complex financial decisions and provide emotional support during times of financial stress. Plus there is a whole host of advice that is not even curated by ChatGPT.

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10 Proven Financial Advisor Lead Gen Strategies

Midstream Marketing

This can attract clients who are looking for financial advice. Share helpful information about financial advisor services. It also helps you appear as a trusted expert in financial advice. Implementing Targeted Google Ads Campaigns Google Ads is a good way for financial advisors to find new clients.