Sat.Feb 08, 2020 - Fri.Feb 14, 2020

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How To Choose Your Niche & Create A Radically Relevant Marketing Message (Workshop Webinar)

Indigo Marketing Agency

Are you struggling to figure out who you serve best and the type of clients you want to target with your marketing? Do you need help identifying a viable target market and creating a message that resonates with that group? This new webinar is the answer to the question I get all the time from advisors, which is: How do I figure out the best niche for my firm?

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Animal Spirits: Everybody’s Trading

The Irrelevant Investor

On today’s show we discuss: The agony of Tesla bears Young people are trading, is that bad? My experience with trading 10 thing Jonathan Clements wish he knew in his 20s 90% of Americans satisfied with personal life, yea right The millennial wealth gap isn't that bad? Vanguard's move into private equity Bond funds. So hot right now Mortgage rates are falling Spotify buys The Ringer The downside of sports gambling NYC broker fees are disappearing Instagram versus YouTube To spot the next recessio

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The Top 7 Financial Advisor Technology Tools for 2020

Indigo Marketing Agency

The financial advisor technology tools your firm uses can make or break the client experience. A slow website, complicated financial planning software, irrelevant emails—these can all leave a sour taste in your clients’ mouths and leave them searching for someone else. . But the right technology has the opposite effect. The right technology empowers your clients to take control of their financial lives; makes them excited to get in touch with you; and keeps a steady stream of relevant content in

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How We Measure Performance

The Irrelevant Investor

With a 44% gain, Bitcoin is far and away the best performing asset so far in 2020. What this means, exactly, is that if you bought Bitcoin on December 31st at precisely $7,119.63 and held it until today, the value of your coins have increased by 44%. El capitan obvious, I know, but this is important because the way we talk about returns matters. Bitcoin is up 44% over the first 42 days of the year, that's a fact, but another fact is that Bitcoin started the year 64% below its all-time high, and

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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The Good the Bad and The Ugly of American Borrowers

The Irrelevant Investor

The New York Fed just updated its quarterly report on household debt and credit and things are looking About 1.0% of current mortgage balances became 30 or more days delinquent in 2019 Q4, near the lowest level observed in the data history. Low interest rates are hurting savers, but they're helping borrowers. Mortgage originations soared in the fourth quarter, which was driven by borrowers with a very healthy credit history.

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How To Choose The Best Niche For You (Book Recommendation)

Indigo Marketing Agency

Before you spend a lot of time and money on your marketing, it’s important to first figure out exactly who you want to reach and the message that will resonate best with those people. Many of the advisors I speak with are stuck, not knowing how to embrace a specialty or focus their marketing message. Luckily, there’s a fantastic new book that can help.

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These Are the Goods

The Irrelevant Investor

Articles A small home is the key to a big portfolio By Jonathan Clements Acquiring users is the new building factories. By Alex Danco If you win the popularity game, what might you expect? By Tim Ferriss The biggest lie in personal finance is that you can be rich if you just cut your spending By Nick Maggiulli Orson Welles almost scared America to death.

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When You Were Born > Everything Else

The Irrelevant Investor

What is the most important factor behind one's investing experience? Is it their ability to analyze a business, their temperament, or their network? It's none of these things. For almost all investors, the most important driver of investment returns is the year you were born, and therefore how old you are when you began investing. One of my favorite data points ever, courtesy of Nick Maggiulli , is that if you had invested from 1960-1980 and beaten the market by 5% each year, you would have made