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Of an estimated 104 million households seeking some level of financialadvice, 88 million of those households want that advice from a financial professional. In this overview, we will explore the demographics of each stage, the financialplanning needs of people in each stage, and strategies for serving them.
Update old prospecting methods like cold calling, seminars, and direct mail by making them feel fresh and personal. Introduction In the tough world of financial services, financial advisors must grow their client base by prospecting for new advisors and prospective clients. You can send invites to financialplanning workshops.
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But no doubt that individuals have amassed a large amount of assets in their, what we call concentrated wealth at work or their retirement plans. Also very attractive from a financialplanning perspective and a net new asset gathering perspective. So that’s another key decision point.
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